"We started out thinking about what kind of watch would work for blind users and we struck upon this idea of using ball bearings rotating around a track to indicate the minutes and the hours on the dial.""Designer Hyungsoo Kim was in a lecture hall at Massachusetts Institute of Technology in September 2011 when a neighbouring student asked him the time. "My classmate is visually impaired, and had been for 10 years," explains Kim. The student had a watch that could tell the time, but only by pressing a button that would make it speak out loud. Doing so in a classroom could be disruptive, so instead, says Kim, "I was his wristwatch."
"Manufacturers of accessible goods for blind people have discovered that producing something functional isn't enough - blind people always ask what it looks like, even though they can't see. In some ways, this suggests that it matters more if you're trying to control what people might think of you.""The watch is named after Bradley Snyder, an ex-naval officer who lost his eyesight in an explosion in Afghanistan in 2011 and who went on to win gold and silver medals at the London 2012 Paralympic Games."
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Image via Slice of MIT